Branded meeting reactions in Teams Premium

Originally posted by Microsoft Jan 14, 2026 Uncategorized 0 Comments

Teams Premium will allow organizations to replace standard meeting reactions with custom branded visuals via customization policies. Admins upload assets and assign themes, while users select themes when scheduling meetings. Rollout begins late January 2026, enhancing on-brand meeting experiences without new compliance concerns.

Introduction

Branded Meeting Reactions extend the Teams Premium branding experience by allowing organizations to bring their visual identity directly into meetings. IT admins can replace the five standard meeting reactions—Like (), Love (❤️), Applause (), Laugh (), Surprised ()—with custom visuals that preserve the same expressions but reflect the organization’s brand. This creates more cohesive, on-brand meeting experiences for participants.

Organizations can use a variety of assets for branded reactions, including:

• Company logos, mascots, or characters associated with your brand
• Campaign or event-specific icons
• Seasonal or holiday-themed visuals

Admins configure Branded Meeting Reactions through Customization Policies in the Teams admin center. Once a customization policy is assigned to users, they can choose which meeting theme to use when scheduling their meeting.

This message is associated with Roadmap ID 541830.

When this will happen:

• Targeted Release: We will begin rolling out late January 2026 and expect to complete by the end of January 2026.
• General Availability (Worldwide and GCC): We will begin rolling out late January 2026 and expect to complete by early February 2026.

How this affects your organization:

Who is affected:

• Organizations using Teams Premium with customization policies enabled.
• Admins managing Teams branding and meeting experiences.

What will happen:

• Admin experience:

• User experience:

What you can do to prepare:

Compliance considerations:

• Upload and manage branded reaction assets.
• Decide which Teams Premium-licensed users or groups can access each theme.
• Set the default meeting reactions for users, or keep the standard Microsoft Teams reactions.

• Meeting organizers can choose which branded meeting theme to use when scheduling a meeting based on themes assigned by admins.
• Users gain flexibility to match reactions to the tone or audience of their meeting.

• Work with your Brand, Marketing, or Design teams to provide assets that can be uploaded.
• Configure Branded Meeting Reactions in the Teams admin center:
  • Navigate to Meetings > Customization policies > Add a theme or edit an existing one, then go to the Branded Reactions section to upload branded reaction assets.

Learn more: Create and manage meeting themes for Teams meetings – Microsoft Teams | Microsoft Learn

No compliance considerations identified; review as appropriate for your organization.

Message ID: MC1217644